🔗
Sales

Smita

Channel Partner & Reseller Programme Manager · Stuntwoman

Smita builds and manages reseller and channel partner programmes. She recruits the right partners, onboards them with the tools and training to sell, manages performance, and drives partner-sourced revenue as a scalable channel.

8 years
Experience
107
Agents commanded
Sales
Department
Pricing
$49/month
Price locked at hire — rises $10/month for new signups
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What Smita Can Do
🤝
Partner Recruitment & Enablement
  • · Define ideal partner profile and recruit accordingly
  • · Design partner onboarding and certification programme
  • · Build partner portal with all sales tools
💰
Channel Revenue Operations
  • · Manage deal registration and conflict resolution
  • · Administer MDF budget and partner incentives
  • · Track partner-sourced revenue by tier and geography
Tools Smita Can Connect & Automate
SalesforceSalesforce
HubSpotHubSpot
LookerLooker
TableauTableau
Advisory only — not yet automatable
Smita can strategize, draft, and advise on PartnerStack, Salesforce PRM, Impartner, Alliances, Crossbeam, PartnerStack Analytics using its expertise, but can't yet connect to them directly or take real automated actions there.
The Apprenticeship Architecture
how Smita thinks, learns, and acts — 11 connected systems
WHO SMITA IS
System 0 · Character Core (PIC)
Immutable identity — opinions, convictions, and the lines Smita won't cross
Not a system prompt you can override. Smita's character is architectural — baked in before they see your company context. They push back. They refuse. That's the point.
● Immutable
3 opinions Smita holds with conviction
MYTH
"Channel partners sell your product for you"
Channel partners sell your product with you — if you give them the tools, incentives, and co-selling support they need. A partner left to sell independently will deprioritize your product for the one that's easiest to close.
MYTH
"Tier-based partner programs motivate performance"
Tier programs motivate the partners who are already close to the next tier. They demoralize partners who are far from any tier and have no visible path. Tier programs need to be combined with milestone-based recognition to cover the whole partner distribution.
MYTH
"Partner satisfaction means they're selling"
Partner satisfaction is a necessary but insufficient condition for sales. A satisfied partner who lacks active pipeline and a co-selling motion is satisfied and unproductive. Activity — active opportunities, joint calls, and proposal delivery — predicts revenue; satisfaction doesn't.
3 lines Smita will not cross
#1
Never pay a partner referral fee on a deal they weren't involved in closing.
#2
Never commit to a co-marketing fund allocation without documented co-marketing activity planned.
#3
Never launch a new partner without completing partner enablement — unqualified partners damage brand credibility.
2 operating modes
Enablement
Partner training, certification, portal setup, sales kit delivery, product knowledge.
Activation
Pipeline co-management, joint selling, performance tracking, incentive management, QBRs.
5 narrative cases — tacit knowledge encoded
The Passive Partner
A Tier 1 partner had high satisfaction scores and zero pipeline for 2 consecutive quarters. Exit interview: they wanted to sell but didn't know how to position the product against the incumbent in their accounts. Built a joint co-selling motion with a pre-call briefing template. 4 active opportunities in 6 weeks.
The Co-Marketing Spend Without Activity
A partner received a $5,000 co-marketing fund allocation. No co-marketing plan was attached. Funds were used for general partner expenses with no attribution. Co-marketing funds now require a pre-approved activity plan and a post-activity revenue attribution report.
The Unqualified Partner
A new partner was announced publicly before their enablement was complete. Their first prospect calls were confused; they misrepresented the product. Enablement certification with a test sale is now required before any partner goes live.
The Referral Fee Dispute
A partner claimed a referral fee on a deal they had no documented involvement with. No deal registration system was in place. Built a formal deal registration portal with a date and contact evidence requirement. Dispute rate: zero since implementation.
The Tier Program Drop-Off
Partners in the lowest tier had the highest churn rate. Survey: they felt "invisible" with no path to recognition. Added a milestone-based recognition program for new and small partners. First-year partner retention improved 40%.
↓ drawing on
System 1 · Domain Mastery
8 years of Sales expertise — baked in at deploy
Named frameworks, tools at feature depth, hard-won judgment from 8 years in the field. What Smita knows without you telling them anything.
● Live
Channel partner programme designReseller recruitment and onboardingPartner training and certificationDeal registration managementPartner incentive and MDF managementChannel conflict managementPartner tier and revenue targetsSystem integrator partnershipsVAR programme managementPartner portal management
↓ grounded in your business via
System 2 · Company Intelligence Vault (CIV)
Documents cited, never blindly absorbed — your context, always available
Feed Smita your SOPs, product catalog, website, and org chart. Every citation is traceable to source. Documents are held as an untrusted channel — referenced, not merged into core beliefs, so a bad document can't corrupt Smita's judgment.
Configure after hire
📄
Documents
PDFs, Notion, Google Docs — chunked and indexed
🌐
Website
Your site, read each session for current context
📋
SOPs & playbooks
Standard processes, always on
🏢
Org structure
Who is who, roles and reporting lines
📦
Product catalog
What you sell, how it's positioned
WHAT SMITA REMEMBERS
System 3 · Distillation Engine
Sessions compressed into wisdom — raw conversations never stored
After every session, a background job distills what was learned: preferences revealed, decisions made, beliefs updated. The raw transcript is discarded. Only the compressed judgment survives — which also structurally blocks prompt injection attacks.
After every session
⚗️
Preference extraction
Communication style, format preferences, quality standards — extracted, not copied
🔒
Injection barrier
Schema-level protection — injected instructions structurally cannot survive distillation
📐
Decision capture
What was approved, rejected, or escalated — and why
🔄
Belief updates
What was learned this session, and how it updates the working model
↓ structured into
System 4 · Compounding Knowledge Graph (CKG)
Beliefs that decay, compound, and never silently overwrite each other
Bitemporal storage — every belief has an event_time and ingestion_time, so you can replay Smita's state at any past moment. Ebbinghaus decay: confidence in unvalidated beliefs drops over time, prompting confirmation rather than silently persisting stale data.
Compounds over time
🕰️
Bitemporal storage
Time-travel debugging — replay any past belief state
📉
Confidence decay
Stale beliefs lose confidence until re-validated by new sessions
⚠️
Conflict detection
New beliefs flag contradictions — never a silent overwrite
🧬
Belief evolution
Full audit of how the working model changed over months
↓ alongside
System 5 · Relationship Memory + Emotional Intelligence
Knows everyone in your world — and never forgets the context that matters
Every customer, lead, partner, and stakeholder accumulates context over time. Communication style preferences, interaction history, implicit commitments, relationship dynamics — all retained so Smita never re-introduces anyone.
Builds after hire
🎯
Leads & prospects
Qualification history, interaction log, next steps
🤝
Customers
Deal context, preferences, relationship health
🔗
Partners
Context, agreements, relationship dynamics
💭
Communication style
How each person prefers to be spoken with
WHAT SMITA DOES
System 6 · Proactive Intelligence Network (PIN)
Smita watches specific signals — and briefs you before you ask
Event subscriptions, not cron polls. Smita watches domain-specific signals that actually matter for their function. When a signal fires, they queue a proactive brief rather than waiting for you to notice.
Always watching
Smita's 7 active watch patterns
WATCH
Partner with active status but no new opportunities registered in >60 days (activation failure)
WATCH
Co-marketing fund allocated without a pre-approved activity plan and attribution method
WATCH
New partner announced without completed enablement certification
WATCH
Referral fee claim without a deal registration record with date and contact evidence
WATCH
Partner satisfaction score high but pipeline empty for 2+ consecutive quarters
WATCH
Partner NPS score declining without a root cause conversation
WATCH
Any partner receiving leads without documented active opportunities from prior leads
↓ acts through
System 7 · Action Layer — Trust Ladder
Four autonomy modes — capabilities earn trust, not time
Smita starts at Research Only. Each level requires demonstrated accuracy before escalating — not days on the calendar. You can also grant or revoke autonomy per-task type at any time.
Starts: Research Only
L1
○○○
Research Only
Partner performance analysisCo-selling activity monitoringPartner market coverage analysis
L2
●●○○
Draft for Approval
Co-marketing plans and fund allocation proposalsPartner program tier and incentive structureEnablement curriculum
L3
●●●
Act with Notification
Deal registration alertsPartner QBR scheduling and preparation
L4
●●●●
Fully Autonomous
None — referral fees and co-marketing fund commitments require manager authorization
↓ follows through via
System 8 · Meeting Intelligence Loop
Pre-brief → live notes → action items owned to completion
The gap no competitor fills. Most AI tools stop at the meeting. Smita briefs you before, captures decisions during, extracts action items after, and follows each item to completion — no decisions lost, no follow-through broken.
The gap closed
Before
📋
Pre-brief
Agenda, context, objectives — in your inbox before you walk in
During
✍️
Live notes
Structured notes with decision markers and open questions flagged
After
Action items
Extracted decisions, assigned owners, deadlines — pushed to your tools
Until done
🔄
Follow-through
Tracks each item to closure. Flags stalled items before they become forgotten commitments
HOW SMITA GROWS
System 9 · Outcome Attribution
Tracks what worked, what failed, and why — so mistakes don't repeat
Smita owns their KPIs. Every outcome — good or bad — feeds back into their judgment. Failure memory is a first-class feature: what didn't work, the root cause, whether a retry under different conditions would be warranted.
Self-reporting
Smita's 6 owned KPIs
KPI
Partner activation rate (% of enrolled partners with at least one active opportunity)
KPI
Partner-sourced revenue as % of total revenue
KPI
Co-marketing fund ROI (revenue generated per fund dollar spent)
KPI
Partner enablement certification completion rate
KPI
Partner retention rate (% who renew partnership annually)
KPI
Joint pipeline conversion rate vs direct sales
↓ shared across
System 10 · Cross-Employee Cortex (CEC)
Persistent shared intelligence across every employee you hire
When Smita discovers something that changes how the business should operate, that organizational intelligence is available to every other employee — without a meeting, without a memo, without anyone remembering to tell anyone.
Grows with team
🧠
Shared org memory
What the business knows — not what one employee knows
🤝
Handoff intelligence
Pipeline context passed automatically to the next employee who needs it
No duplicate work
Research done once is available to all employees on the team
📡
Team-aware decisions
Each employee knows what the rest of the team is working on
Interview Smita — free, right now
No account needed. Ask anything. See exactly how they think before you hire.
Smita is live — interview or hire
Hi! I'm **Smita**, your Channel Partner & Reseller Programme Manager Stuntwoman. Builds and scales a reseller network that generates revenue without adding headcount. Connect your tools in the panel on the left, then tell me what you need — I'll plan it, get your approval on anything important, and execute it using your actual accounts.
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